Moonbot Goes Behind the Scenes of Chipotle’s ‘Scarecrow’
Moonbot Goes Behind the Scenes of Chipotle’s ‘Scarecrow’
May 7, 2014
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We continue with our coverage of Chipotle Mexican Grill's animated shorts. This short film named 'The Scarecrow' features a daunting version of 'Pure Imagination' by Fiona Apple playing in the background while the scarecrow realizes the harsh realities of the food industry. This film aims to highlight issues like the overuse of antibiotics, harsh confinement of animals, the extent to which food is processed. Chipotle being the most transparent food chain about its meat origins has defined its ow
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Moonbot Creates Chipotle’s 'Scarecrow'
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