WPP merges agencies, cuts costs as profits fall

WPP, reporting a slide in revenue and profits, announced a multi-year strategic plan including cost cutting and merging agencies. The company aims to “simplify and integrate" client proposition, ...

OMA: Outdoor media ad revenue up 11.43% in 2025

Revenue from Digital OOH (DOOH) in 2025 accounted for 76.6%, up from 74.9% in 2024.. The OMA found Roadside Billboards (over ...

Motio invests in Adonix digital taxitop network

Place-based media company Motio has announced an exclusive sales partnership with Adonix, the Australian digital transit media company behind a fleet of high-definition digital taxitop screens, ...

M+C Saatchi’s Amanda Quested lands at Untangld

International strategy studio Untangld has appointed Amanda Quested managing director. Quested is the former head of group ...

QV ‘Skincare For Life’ via Those That Do

QV is redefining itself in a competitive skincare market in a campaign via Those That Do. “We were so thrilled to be part of ...

Raw C ‘Unhard Health’ via Bastion

Raw C is repositioning itself as health that doesn’t need to be hard in a campaign via Bastion. Bastion DBX managing director ...

Industry Profile: Adam Sharon-Zipser at Elephant Room

Elephant Room is a growth partner for ecommerce brands. We align paid media, retention, creative and analytics into one connected system with a clear line to revenue, margin and lifetime value. It’s ...

Carat retains Revo Fitness media account

Carat has retained the Revo Fitness media account in a three-year deal running to 2029, as the gym chain continues a national expansion. Revo's growth has included the acquisition and rebrand of ...

Involved Media highlights growth at five-year mark

Involved Media has marked five years under its current brand, hosting more than 50 media partners in Melbourne last week. The independent agency, which reports more than $100 million in billings, was ...

Myer ‘TOPSHOP’ via Howatson+Company

Myer is launching TOPSHOP in Australia with Olivia De Jonge, Guy Vadas and Bella McGoldrick in a campaign via Howatson+Company. TOPSHOP's return is part of a step change of Myer’s womenswear offering ...

Paper Moose using synthetic focus groups for audience insights

Moose Review, Paper Moose's proprietary synthetic focus group testing platform, enables agencies and brands to test creative concepts - from storyboards and scamps to finished videos - on custom-built ...

Broadsign appoints four in APAC expansion

Alec Jeffrey joined Broadsign in early 2026 from B2B publisher Octomedia, where he served as group sales manager. In his new role as sales executive, Jeffrey will be responsible for driving adoption ...