This program is designed to minimize product failure by refining offerings and launching menu innovations based on customer feedback. To avoid operational disruptions as the new items are introduced, ...

Chipotle's Brian Niccol could make big changes as Starbucks' CEO, from how the chain attracts younger customers to its stores in China.

Amid sluggish sales, Starbucks has been brewing up plans to turn things around with its "Back to Starbucks" strategy. Empower ...

Starbucks announced Tuesday that its CEO, Laxman Narasimhan, would step down effective immediately.

After six years of testing a mobile-order-focused concept, Starbucks is pulling the plug on its “Pickup” locations. The ...

The coffee chain is piloting a new store design, simplifying its menu, and trying other tactics to bring back customers.

Amid declining sales, former Starbucks CEO Howard Schultz is urging employees to support the company’s new leadership and ...

Starbucks is perhaps the most recognizable coffee brand in the world, yet it is underperforming in recent years.

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

Starbucks has heard your pleas. After a two-year hiatus, a beloved item is making its long-awaited return to stores. Today, ...

Starbucks is ending its pickup-only store concept, including at this location in Seattle near the Space Needle. (GeekWire ...