Saudi Arabia is expanding travel opportunities for Pakistani visitors, offering seamless accessibility, cultural experiences, ...

Coinciding with its participation in the LEAP 2025 conference, the Saudi Tourism Authority launched its latest unique digital ...

In the first episode of a new limited-series podcast, Skift speaks with Saudi Tourism Authority’s Hazim Al-Hazmi about the marketing strategy helping make this happen.

Sara offers an interactive experience, assisting tourists by providing rich information and smart recommendations ...

Saudi Arabia is taking a bold step into the future of smart tourism with the launch of ‘Sara’, an AI-powered virtual tour ...

The Meetings, Incentives, Conferences, and Exhibitions (MICE) sector has also seen remarkable growth, with 37 Pakistani ...

Saudi has opened up foreign investment into real estate firms in its holy cities this week, a move that will support religious travel.

The popular travel service app Wego revealed a 100% annual increase in the number of Pakistanis visiting the Kingdom ...

Saudi Arabia and Arsenale's 'Dream of the Desert' five-star train, inspired by the Kingdom's landscapes and heritage, offers 34 luxurious suites. Launching Q3 2026, it aims to blend top-tier ...

The Kingdom of Saudi Arabia is taking another ambitious step towards its tourism goals, it is set to launch ‘Dream of the ...

the official destination brand of the Saudi Tourism Authority (STA), is thrilled to welcome football fans from around the globe to experience the warm hospitality and vibrant culture of the Heart ...

Saudi Arabia has issued a warning to hospitality venues over unlicensed tourism activity, with violators facing fines and ...