News

Nike’s new sports bra was designed to help runner Faith Kipyegon break the four-minute mile
The four-minute mile barrier has never been broken by a woman and is over seven seconds faster than the official world record ...
Spikes, suits and sports bras: Kipyegon’s four-minute mile attempt with Nike
The four-minute mile barrier has never been broken by a woman and is over seven seconds faster than the official world record ...
Nike’s Athlete Think Tank Aims To Shape Future Of Women’s Sportswear
Nike's Athlete Think Tank, featuring top global athletes from across all sports, was created to confront the challenges women ...
Inside Nike's all-women half-marathon in L.A.: the good, the bad and the surprising
From long lines to a delayed start time and a finale concert with Doechii, here's everything that happened at the Nike After ...
Nike’s first Indian design collaboration nods to a 5,000-year-old tie-dyeing technique
Created alongside Delhi-based NorBlack NorWhite, the collection celebrates “culture and craftsmanship” in India, where Nike ...
The Business Journals2d
Nike, RAJ Sports to host global women’s sports summit at Beaverton HQ
The event is presented by the Portland Thorns’ and WNBA ownership group, RAJ Sports. In addition to Nike, partners include Front Office Sports, Travel Portland and Sport Oregon. Topics include ...
Nike makes history with first-ever collab with an Indian designer
Nike collaborates with NorBlack NorWhite, an Indian fashion label. The collection launches globally on June 11. It features ...
Dezeen on MSN2d
Nike creates "most aerodynamic speed suit in running history" for Faith Kipyegon
Nike has collaborated with athlete Faith Kipyegon to create a "slippery" running kit for her attempt to become the first ...
Women’s Tennis Association adopts new rule to protect players during fertility procedures: What to know
The Women’s Tennis Association (WTA) has a new rule that protects the ranking of players who undergo procedures like embryo ...
‘She Runs the World’ Review: What Happened When Nike Thought It Could Beat Track Star Allyson Felix
The doc takes a surprisingly tender turn as it follows the most medaled runner in the world as she becomes a world-class ...
Sports Business Journal5d
SBJ Women’s Sports: What drives fan behavior?
The SBJ Sports Media Podcast checked in with Ally Financial CMO Andrea Brimmer, a driver of the institution’s “50-50” pledge ...