Although the Design Vision concept car will be unveiled on December 2, we won’t see the first production car unveiled until ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

By now you've probably heard about Jaguar's controversial rebrand, which has got everyone from design experts to Elon Musk ...

"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...

Jaguar, industry publication Automotive News explains, hopes to transform itself to serve “a more exclusive and dramatically ...

There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...

Jaguar recalls and buys back 3,000 2019 I-Pace EVs due to unresolved battery fire risks, marking a significant setback.

Jaguar's recent rebrand and bold transition into the EV category mark a pivotal chapter in the automaker's history. By ...

X users compared the Jaguar brand to the Bud Light controversy after the company released a modernist ad to debut its new ...

Jaguar debuted a new video for its relaunched all-electric branding — but it was missing something: cars. Even Elon Musk ...

The 4x4 car ended up with its nose in the undergrowth after reportedly mounting a curb in Plymouth. The driver was swiftly ...

For all companies, there comes a time when a rebrand is needed—either to attract new customers, to keep the old ones ...