This week’s roundup features ChatGPT’s new app program, Meta’s AI-powered sales concierge that attaches to ads, Mattel’s early experiments with Sora 2 and more.

WEBTOON, Crunchyroll and Duolingo executives discussed fandom and brand loyalty during a panel at Advertising Week New York.

This week’s roundup features ChatGPT’s new app program, Meta’s AI-powered sales concierge that attaches to ads, Mattel’s early experiments with Sora 2 and more.

Jay Askinasi will take over Paramount's ad division as chief revenue officer with John Halley, Paramount’s president of advertising, set to report to Askinasi.

GM’s Molly Peck discussed how the automaker is ramping up its AI marketing alongside Monks’ Deborah Heslip at Advertising Week 2025.

This week’s roundup features ChatGPT’s new app program, Meta’s AI-powered sales concierge that attaches to ads, Mattel’s early experiments with Sora 2 and more.

Cluep and Klick show how agentic AI transforms health care marketing with precision, privacy and real-time insights.

Packaging focuses on simple ingredients as consumers and government regulators put more scrutiny on food ingredients.

Media, creative and technology budgets are standard; data is just as critical and should not be hidden within other line ...

This week’s roundup features ChatGPT’s new app program, Meta’s AI-powered sales concierge that attaches to ads, Mattel’s ...

To maintain trust, brands must define clear values and stand by them, even when political or cultural winds shift.

Ahead of the final season of "Stranger Things" debuting next month, Target is recreating one of its ’80s-era stores as part ...