News

Cracker Barrel responds to brand refresh critics: 'We're headed in the right direction'

FOX Business' Jeff Flock reports on Cracker Barrel unveiling a new logo as part of a broader brand update.

Cracker Barrel gets a new logo. Is it 'brand suicide?' The impact on Kentucky stores is unknown

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." What customers are ...
Southern Living on MSN47m

Cracker Barrel Just Brought Back A Fan-Favorite Breakfast Dish

Don’t fret, y’all. Just like the faithful return of Uncle Junior’s vegetable garden, Cracker Barrel just announced that this ...

Cracker Barrel dismisses critics as 'vocal minority' while rival restaurant adds to backlash

Social media users slam Cracker Barrel's logo redesign as "horrible" and "generic" while the company defends its rebranding ...

Cracker Barrel shares plummet after pushback on new logo, brand refresh

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo ...

Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...

Cracker Barrel CEO slammed by Steak ‘n Shake over controversial rebrand

Taking aim at Cracker Barrel with a string of posts on X, Indianapolis-based burger chain Steak ‘n Shake wrote: “This is what ...