Hardly a day goes by in CTV Ad Land without at least one mention of performance. Netflix entered the fray last week when it unveiled its conversion API, which is “designed to help advertisers prove ...

CTV will bridge the gap between branding and performance. Fresh off the Convergent TV World event, our team discusses the ...

While much attention is on the wildly entertaining World Baseball Classic, spring training is rolling along for the Mariners.

Canal+ took over MultiChoice in 2025, in a move set to push its ambition to become a global entertainment platform across ...

Hollywood’s biggest night is approaching as the 98th Academy Awards prepare to air this weekend.

French ‌media group Canal+ said on Wednesday its African unit MultiChoice had lost subscribers and it expected revenues ​from the business to decline, leaving its shares on track for their worst day ...

“Onions!” Bill Raftery, the legendary sportscaster who has become closely aligned with college basketball and whose signature catchphrase makes use of the aforementioned root vegetable, has signed ...

HARTFORD, Conn. (WTNH) — With the help of some green screen effects, State Sen. Ryan Fazio launched his first television advertisement as he seeks to win the Republican nomination for governor. “The ...

After asking people to sing at the Super Bowl, cryptocurrency trading platform Coinbase will urge them to break all the rules during the Oscars. A new and visually striking spot that will air during ...

RTL says its streaming platform RTL+, which now boasts more than 8 million subscribers, will cross into profitability later ...

The next phase of Google's strategy is unskippable, 30-second commercials on YouTube's TV app. The move nods directly to the legacy television experience YouTube has steadily ...

Sixers' public address announcer, Matt Cord, announced it would be his last season behind the mic at the Xfinity Mobile Arena.