Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...
Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
Global trade in gum arabic centres on the African nation – and proceeds bankroll conflict between the army and paramilitary ...
Cola's (NYSE:KO) North American media account to French rival Publicis (OTCQX:PUBGY) following a competitive tender, ...
WPP has been Coca-Cola’s global network partner for four years. It won the year-long pitch against Publicis in November 2021, giving the agency responsibility for the marketing of over 200 brands in ...
This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, fromm ...
Sonos abruptly canceled its plans for a video streaming device. The Trade Desk's Ventura operating system was counting on ...
TRUE to its commitment to bringing great-tasting beverages and refreshing moments, Coca-Cola Europacific Aboitiz Philippines ...
PepsiCo Inc. is in advanced talks to buy healthier soda brand Poppi, according to people with knowledge of the matter.
Casey Mears has been there and done that. The post Casey Mears: Meet Rick Hendrick’s Coca-Cola 600 Champ Set for a ...
Keurig remains the number-one single-serve brewer maker in North America, with strong retail relationships and a large installed base.
PepsiCo had planned to launch its own so-called functional soda under the brand Soulboost but decided to scrap that effort ...