Tis the season... the fishing gear shopping season. Up here in Wisconsin, it's been cold... really cold. Ice fishing is already underway across much of the state, even on the smaller lakes in the ...

Spinning reels are more popular than ever. Once considered beginner tackle, they've gained pro-angler attention for finesse ...

A baitcasting reel combines the precision of a Swiss watch and the power of a hydraulic winch. That's why a casting reel ...

Cyber Monday is here and it’s the last big sale of the year. Not surprisingly, Walmart carries a ton of products and a lot of ...