Elf on the Shelf joins Hello Kitty and Papa Smurf as the new balloons in the Macy’s Parade this Thanksgiving. The Elf on the Shelf balloon measures 46 feet tall, 28 feet wide and 64 feet long. The ...

A crafty mother has come up with an affordable way to have a quarantining elf on the shelf, and it involves using a condom. Sapphire Grimes-Williams, 24, loved the idea of putting the elf inside a ...

They passed with flying colors. These three new Macy’s Thanksgiving Day Parade balloons, Hello Kitty in a retro air plane, a dancing Papa Smurf and The Elf on The Shelf storybook character, debuted ...

Elf on the Shelf has become a huge Christmas tradition for families around the world. It sees parents placing an Elf toy around the home, in different positions and setting up pranks - as Santa's ...