Reports of a study linking different kinds of alcoholic drinks with different mood states were making the rounds recently. The research used 30,000 survey responses from the Global Drug Survey and ...

When you start browsing to find the best smart bulbs for your house, you’ll see that most of them are LED bulbs. To a newcomer, terms like “LED” can get a little confusing. Sure, LED bulbs are ...

September 28, 1997: Apple debuts its iconic “Think Different” ad campaign. The television commercial aligns the troubled computer company with some of history’s most celebrated freethinking rebels.

This post was written by Rob Siltanen, chairman and chief creative officer at Siltanen & Partners. Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few people to ...

And just like that, a catchy slogan turns into an earworm. The “Think different” ad campaign served as a homecoming for Apple in a few ways. It was the first Apple ad produced by TBWA Chiat/Day in ...

Is there such thing as a Caucasian, Asian, or African voice? And could you actually identify someone’s race just by listening to him or her? Admittedly, the whole notion of race is nebulous to say the ...