Chipotle is opening a new restaurant-- on the game platform Roblox. The restaurant chain announced Tuesday that it will open a virtual location on Roblox later this week, where fans can get a code ...

Chipotle Grill Simulator is a new experience located within Chipotle’s Burrito Builder world. Roblox users meet Chef Nevielle and select from a variety of Chipotle uniforms.

Roblox said its 73-hour outage was not related to the Chipotle activation. Last year for Burrito Day, Chipotle gave away $100,000 in free burritos and $100,000 in Bitcoin through an interactive game.

Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox.

With that, Chipotle furthers the fray of companies teaming up with massive multiplayer online games like Roblox, Minecraft, and Fortnite, all trying to stake a claim in the nascent metaverse ...

For the most part, the way in which this “Boorito” event plays out within Roblox is similar to how it would operate at actual Chipotle restaurants. Starting on October 28 and lasting until ...

Chipotle says for four days – from Thursday through Oct. 31, beginning at 6:30 p.m. ET each day – the first 30,000 Roblox users who “visit the cashier in the virtual Chipotle restaurant in ...

Tech Gaming FAST FOOD FRACAS Inside Roblox’s online crash as fans fume over Chipotle’s free burrito offer Shabana Arif Published: 10:25, 29 Oct 2021 Updated: 15:14, 29 Oct 2021 ...

Every day, the first 30,000 players who got to the in-game Chipotle would get a free burrito voucher, and there were other offers like discount codes and Chipotle-themed Roblox gear.

You can buy the garlic guajillo steak at Chipotle locations in the U.S. and Canada for a limited time, where you can eat it with your human mouth and your human body will digest it for nutrients.

Fast Mexican chain Chipotle is giving its annual Boorito Halloween event a digital makeover. Tapping into the metaverse trend, the restaurant is opening the first virtual Roblox storefront and ...

Chipotle Mexican Grill Inc. announced Tuesday that it will launch a game in Roblox on April 7, coinciding with National Burrito Day. The game will allow players to earn Burrito Bucks that can be ...