Of all the companies claiming to achieve hyper-personalization through behavioral science and artificial intelligence, Lirio seems to be the one actually doing it. Marten den Haring, now CEO, joined ...

People often reject effective behavior tools if they clash with moral intuitions, like thinking self-control must come from ...

The EAST framework captures more than a decade’s worth of science on how to actually change people’s behavior. Whether you want to change your own behavior or your customers’, or encourage a loved one ...

Este articulo también está disponible en español. In 1968, Stanford Research Institute scientists Elmer Robinson and R.C. Robbins produced a landmark study for the trade association American Petroleum ...

What do a former smoker, a successful entrepreneur, and a champion athlete have in common? They’ve all mastered the art of iteration—the key to lasting behavior change. In a world of constant flux and ...

At the heart of every sales leader's mission lies a singular ambition: igniting sales performance. To propel your sales team toward accelerated results, you must initiate behavior change. Yet, this is ...

Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...

Huffington is the founder and CEO of Thrive Global. Healthcare is broken. Chronic diseases are eating up an increasing share of healthcare resources in every healthcare system across the world in ways ...

Human behavior is a key determinant of health. Consider the leading risk factors for the top causes of death and disabilities: underweight mothers and children; unsafe sex; high blood pressure; ...

Pandora Dewan is a Senior Science Reporter at Newsweek based in London, UK. Her focus is reporting on science, health and technology. Pandora joined Newsweek in 2022 and previously worked as the Head ...