Columnist and film critic Richard Roeper joins Bob Sirott to talk about how commercials during the Super Bowl are increasingly more anticipated each year and just how much money companies pay for

Dozens of advertisers are pulling out all the stops for this year’s Super Bowl, hoping that audiences tuning in will see their commercials and remember their brand names.

Bowen Yang reemerges on Ritz Island alongside Studio 8H frequenters Jon Hamm and Scarlett Johansson.