Arbitron’s Portable People Meter (PPM) system is currently replacing its old paper diary system. There are a number of radio veterans questioning PPM’s accuracy because listenership reports have ...

The Speaker and six other members of the New York City Council have introduced a resolution calling on Arbitron to hold up PPM deployment and for the FCC to investigate whether there is ethnic or ...

Two US Senate committee chairmen have written to Arbitron CEO Steve Morris expressing concerns about whether the Portable People Meter (PPM) under-reports minority listenership and thus threatens ...

(click thumbnail)Greater Media’s Larry Paulausky discusses the Arbitron PPM during the NAB 2008 BEC. Photo by Jim PeckWhat is worse than being off the air? Having a problem with Arbitron Portable ...

Local radio operators are bracing for a potential ratings shake-up. The introduction of Arbitron Co.’s Portable People Meter in the Indianapolis market this summer is expected to tighten the ratings ...

Recently, Arbitron has introduced a new rating system called the Portable People Meter (PPM) that requires participants to carry a cell phone-sized device that picks up radio signals. Since its ...

Arbitron Inc., the radio ratings company, is changing the way it measures listening habits in the San Antonio area. The new method promises to shake up radio station rankings, which in turn could lead ...

Media planners were given a sneak peek Tuesday of new data from Arbitron's Portable People Meter (PPM) system indicating sports radio audiences are far more dynamic than were reflected by Arbitron's ...

Houston's KODA-FM (Sunny 99.1), has experienced a significant increase in ratings since switching to an all Christmas format, according to data emerging from the Arbitron (NYSE:ARB) Portable People ...