Almost all of last month’s top 10 pharma TV ad spenders took advantage of February’s two major sporting events to get the word out about their meds. | Almost all of last month’s top 10 pharma TV ad ...

Direct-to-consumer drug advertising has long been opposed by the American Medical Association — and now the Trump ...

Reliable, up-to-date figures are hard to come by, but according to a widely cited estimate, the U.S. pharmaceutical industry now spends more than US$6 billion on direct-to-consumer advertising, ...

In Focus delivers deeper coverage of the political, cultural, and ideological issues shaping America. Published daily by senior writers and experts, these in-depth pieces go beyond the headlines to ...

It's rare to make it through an episode of your favorite show without seeing a commercial for a prescription drug that ...

For literal decades, the writing staff of Saturday Night Live has found the language and structure of pharmaceutical commercials to a gold mine for comedy sketches. (Say it with me: “Do not taunt ...

FDA sends Novo Nordisk 2nd warning over GLP-1 ads for misleading claims in Ozempic promotion and risk disclosure violations.

Hims & Hers, a telehealth startup, garnered attention and controversy by running a minute-long ad on weight loss medications during this year’s Superbowl. In the process, it created an opportunity for ...

The Partnership for a Drug-Free America, which produced the iconic “this is your brain on drugs” commercials of the 1980s and ‘90s, has renamed itself as the Partnership at Drugfree.org, the ...