"We're back!" Magners USA said in a post on social media on Friday, June 28. "Magners Irish Cider returning to the US market this summer!" Total Beverage Solution (TBS) and C&C Group plc (C&C) have ...
Magners is welcoming in summer with a burst of dancing energy as it marks a new direction in its advertising and marketing. ‘That’s Magnertism,’ captures the cider maker as the go-to beer garden drink ...
Nothing says autumn like harvest and bushels of fresh apples, ready for snacking, sauces, and cider! In fact, the tasty sip which is rumored to have been enjoyed by the likes of Julius Caesar and ...
Anyone who enjoyed a tipple or two in this summer’s blistering sunshine will almost certainly have been tempted to have a Magners... over ice, in a pint glass, of course. Drinking cider with ice is ...
Magners Cider maker C&C Group has been targeted by activist investor Engine Capital, demanding a strategic review process that could lead to the business falling into private hands. “C&C has been a ...
Last week the company handed its creative mandate to Havas-owned Host Singapore, which announced the launch of a 360 creative campaign. Andrew Herd, marketing manager, Asia-Pacific for C&C, said the ...
The UK boss of Magners has put its recent sales ­revival down to improved relationships with retailers and reduced shelf prices. Speaking exclusively to The Grocer, the boss of C&C's Magners GB ...
Magners cider is to go on sale through Facebook next week days after fellow drinks producer Diageo came under fire for strengthening its links with the social network. The C&C Group cider claimed it ...
DUBLIN (Reuters) - C&C Group is struggling to improve sales of Magners cider in the UK after poor weather and low consumer confidence caused a 41 percent drop in 2007/08 earnings, and hit trade this ...