Lego's sales jumped 27% last year driven by new store openings in China and customers flocking back to its reopened shops but are expected to normalise this year, the toymaker said on Tuesday after ...

“Lego Masters” is heading to China following a major deal from distributor Banijay Rights. Chinese production firm Long Qing Media has been commissioned to create a first run of the show for Shenzhen ...

Lego Group still plans to build brick by brick in China this year despite the country's yawning economic troubles. "We are keeping our investments [in China] going," Lego Group CEO Niels B.

The Chinese name for Lego, Legao, includes the character for happiness. And indeed, China has brought much joy to the world’s top toymaker by revenue. Brick by brick, the Danish company has built up ...

BEIJING/SHANGHAI (Reuters) - Danish toymaker Lego is hoping to build a following with Chinese parents by promoting its place in the classroom as well as the toy box. The firm, famous for its brightly ...

“Lego Masters” is heading to China following a major deal from distributor Banijay Rights. Chinese production firm Long Qing Media has been commissioned to create a first run of the show for Shenzhen ...