What started as a tumbler promotion quickly spiraled into national outrage after critics linked the campaign to the 1980 Gwangju massacre.
Starbucks withdrew the campaign for its drink tumblers after many said it referenced a bloody crackdown.
Shinsegae Group Chair Chung Yong-jin on Tuesday bowed in apology over Starbucks Korea’s controversial “Tank Day” marketing ...
Police on Friday said they are investigating the recently dismissed Starbucks Korea CEO and the chairman of the coffee ...
The head of Starbucks Korea has been fired after a marketing campaign sparked public outrage for evoking painful memories of a brutal military crackdown on pro-democracy protesters in 1980.
Tank Day’ event causes outrage with ‘malicious mockery’ of deadly crackdown during dictatorship era ...
Shinsegae Group Chairman Chung Yong-jin dismissed Starbucks Korea CEO Sohn Jeong-hyun on Monday over a promotional campaign by the beverage company that allegedly mocked a pivotal moment in Korea's de ...
Shinsegae Group Chairman Chung Yong-jin held a press conference on Tuesday to personally apologize for Starbucks Korea’s ...
‘Tank Day’ marketing campaign provoked backlash for eliciting bloody suppression of 1980 Gwangju uprising.
Starbucks Korea fired its CEO after a promotional campaign for a line of tumblers used phrases that allegedly mocked South Korea’s pro-democracy movement and the death of a student activist under ...
Starbucks’ South Korean operation on Monday kicked off a marketing campaign for its line of drink tumblers and called it ...