I know the makeup brand Jane Iredale didn’t always use this phrase in its marketing. I know this because I bought a few tubes of face gunk from her line in the early 2010s. It was expensive and the ...

It Cosmetics' new tint was an exception. It's the perfect amount of coverage, with my real skin peeking through without any ...

I’m forever feeling like Goldilocks when it comes to my makeup coverage. The perfect base product has to hide redness and post-inflammatory hyperpigmentation, but still show my freckles. It has to ...

Three makeup-obsessed editors put the reformulation to the test.