People often rely on digital means to find solutions to their problems. This applies to every industry, but to some more than others. For example, one in 10 Americans use social media to find ...

One of the next frontiers for lead generation technology is the need to support marketers’ goals for more intelligently responding to inbound prospect inquiries, like those made to a website, call ...

Evan is a writer and entrepreneur with a background in technology and content marketing. He is currently the Head of Growth at Sagetap.io. Previous to Sagetap, he was was co-founder & CEO of the ...

Default, an inbound go-to-market (GTM) platform, rolled out its new AI-powered inbound sales funnel designed to help GTM teams automate inbound workflows, generate unique insights about inbound leads ...

Leads. They're the lifeblood of every business. But wouldn't it be great if you could create more of them in less time - with less effort? Inbound marketing gives you a powerful way to do just ...

Lead generation companies are businesses that help identify, sort and contact high-quality leads on your behalf. These leads will match your ideal customer profile, and with the help of a tailored ...

Inbound marketing is gaining a heightened status as B2B brands seek better ways to court customers. But why the increased attraction and growing hype now? Alex Blyth investigates. When Kate O’Brien ...

According to Conversica's Sales Effectiveness Report, half of the companies studied either lacked the capability to receive sales inquiries through their website or failed to respond to inbound leads ...

Opinions expressed by Entrepreneur contributors are their own. For businesses to have any hope of surviving this digital-dominated climate, having a robust inbound marketing strategy is essential.