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Description: I sat down with Sam Thompson, a regular on the podcast, to riff on business ideas. We start with the prosumer software market, breaking down why targeting creators, real estate agents, ...

When SaaS companies launch AI-powered features, they face an immediate challenge: how to price something where the cost is ...

Having worked as a solution architect and designed multiple SaaS applications, I believe many companies have struggled to choose the right SaaS architecture for their product offering. In this article ...

Our latest report, “How Leading SaaS Marketers Are Using ABM to Increase Commercial Impact,” offers a deep dive into how top industry players are leveraging Account-Based Marketing (ABM) to drive real ...

Many startups are feeling the pressure in today’s uncertain economic climate, but for SaaS companies, the next 12 months could present major opportunities for growth: 70% of small and mid-size ...

The latest trends in software development from the Computer Weekly Application Developer Network. By their very datacentre-based web-linked existence and their essentially abstracted virtualised shape ...

Concurrent with the rise of artificial intelligence in recent years has been an uptick in fear of it. With every new use of artificial intelligence comes the fear that it will cost jobs. Now that fear ...

SaaS marketers in the B2B sector have a simple task before them: achieving the best possible return on ad spend (ROAS) for their company. To many marketers, that simply means maximizing the number of ...

AT&T will soon be paying $149 million to current and former customers whose data was compromised following the 2024 hack ...