Most PPC marketers still default to static landing pages, whether it’s one catch-all page or a growing library of customized versions. You might already have dozens of static pages built for different ...

A Web page that provides custom content for the user based on the results of a search or some other request. Also known as "dynamic HTML" or "dynamic content," the dynamic term is used when referring ...

Some websites online bring up-to-the-minute, customized content, from the latest sports scores to updates from your friends on social media pages. Others have information that remains constant no ...

Join Pat Reinhart, VP of Services & Thought Leadership at Conductor, and Shannon Vize, Sr. Content Marketing Manager at Conductor, for an exclusive first look at the 2026 AEO/GEO Benchmarks Report, ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. The Internet Archive is perhaps the most famous archive of the World ...