One of the more remarkable traits of generative AI is its ability to produce creative work, whether it’s text, images or video. This capability has spurred businesses to experiment with the technology ...

While AI tools can dramatically reduce costs and streamline creative workflows, one risk for agencies integrating them into their client work is producing content that feels manufactured. Messaging ...

In today’s business landscape, every department has its essential software infrastructure – Salesforce for sales teams, GitHub for engineers, HubSpot for marketers – but creative teams have been left ...

People tend to want the creative content they consume—be it music, visual art, or literature—to be the work of a human rather than a machine. At least that’s what we say. New research, however, by ...

Creative work is also about building a connection with your audience. The best way to do that is to use emotion. A study found that people are more likely to donate to a charity when they read the ...

Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

So then, why is it that creative education—the backbone of creativity —is largely standing still while others are embracing change? For decades, the current creative education landscape in the U.S. is ...

Reflecting on the past year of research and innovation at the University of Colorado Boulder, the word that comes to mind is "resilience." I'm proud that we attracted $767 million in funding. I'm even ...