Small business strategy often gets framed in heroic terms—David vs. Goliath, the underdog facing off against corporate giants. But what if that’s the wrong story? I recently worked with a group of ...

Because strategy centers on making choices, every business has a strategy. Here are seven common but ineffective strategies — and how to make better choices. Every business has a strategy because ...

The problem with strategy frameworks is that although they can help you determine whether a given opportunity is attractive or whether a particular strategy is likely to work, they generally don’t ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. McKinsey's Design Index shows companies with strong design practices outperform industry ...