Search patents reveal how AI search systems interpret intent, evaluate content passages, and build brand understanding in ...

Search and ye shall … most likely be tracked. But a growing number of people want to search without leaving a trail, which is why privacy-focused search engines like DuckDuckGo and Brave Search are ...

Recently, there’s been discussion – and some frustration – on social media about what’s being said (and who’s saying it) about SEO, GEO, and whatever comes next. Some of that criticism has been ...

Generative AI is infiltrating everything you do online, including how you find information. If you're bored with traditional search, check out the top AI search engines we've tried. I’ve been writing ...

The shift from traditional search engines to AI-powered answer engines signals more than a technical upgrade. It marks a fundamental change in how people discover, evaluate, and act on information.

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

For the past two decades, Google has been the kingmaker when it comes to search engine optimization (SEO) and online visibility. For some people, if you weren’t on the first page of search results, ...

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...

Both search sites have frill-free designs with little else aside from a search box. Google frequently updates its logo to honor holidays and other special occasions. Both let you opt for a dark or ...

Think the search engine you use every day is an immutable part of the internet? Think again. The era of typing a question ...

One prioritizes convenience and personalization. The other puts privacy first. Which one should you use? We help you decide. I've been testing PC and mobile software for more than 20 years, focusing ...