The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Autonomous sensory meridian response, or ASMR, causes a tingling sensation in your head and neck after triggers such as repetitive movements or whispering. Scientists have only recently started ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

If you’ve spent any time watching YouTube, listening to comedy podcasts, or reading internet comment threads, you’ve probably come across the phenomenon known as ASMR — or, “autonomous sensory ...

Giulia Poerio does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

On the recommendation of a colleague, I put the letters “ASMR” into the search bar for YouTube. Many videos came up, some with a great number of views. One had over 15 million. I clicked on the first ...