Clear, in conjunction with Red Bee Media, has just completed a gargantuan project for the UK’s BBC 2, in the form of six differently-themed set of channel idents, including many multiple versions and ...

UK commercial PSB Channel 4 has unveiled a new series of idents which it says authentically reflect life in modern Britain. Created by Channel 4’s in-house creative agency 4creative in collaboration ...

Channel 4 has unveiled brand new idents this morning (Wednesday 14th June). The idents were created in collaboration with 17 independent artists and filmmakers and are set to "authentically reflect ...

British Gas and eco-tech brand Hive have launched 24 idents on Channel 4. Developed by creative agency T&Pm, these idents mark a new collaboration between the brands and Channel 4, announced last ...

The new idents were developed over nearly 12 months, featuring 25 different scenes created by 17 directors and artists, and premiered on June 14, 2023, during a primetime ad break, as well as on ...

Despite being separated by decades, Apple TV’s new ident and Channel 4’s 1982 launch ident both bucked the prevailing trend when they aired. TV idents are one of the most important things a ...

The four 20-second animated ads are directed by Michael Marczewski, with sound design by Andy Theakstone of multi-award-winning studio Polyphonia, and feature basic everyday routines that end ...

Channel 4 has unveiled a new set of idents made by its in-house creative division, 4creative, in collaboration with Art Practice and Love Song. The five idents consist of five unique scenes joined ...

Are you a print subscriber? Activate your account. By Tim Nudd - 8 min ago By Ad Age Staff - 49 min 4 sec ago By Tim Nudd - 49 min 34 sec ago By Parker Herren - 1 hour 16 min ago By Erika Wheless - 1 ...

The tie-up will see authors Polly Williams, Ali Knight, Charles Cumming and Robert Wilson pen a number of backstories to flesh out the channels branding. Airing from today these are intended to impart ...